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💡 Creative Strategist 🧠 Content Marketer 💪 Brand Builder
#estudantecheck
Never have I ever danced on a TikTok video. Ok, that's not entirely true. But TikTok users all over Brazil and I could play de Student Challenge and tell the community the funny and bizarre things that happened to us during school years. Have you ever slept in the middle of a test? Or have you ever had a diarrhea writting an exam? WAIT, don't tell me, take the challenge!
Marketing objectives
- Raise awareness for Descomplica
- Start creating a new audience in a new channel
- Engaging students with relatable situations one could have experienced at school
Nice Numbers :)
- The challenge has been watched 40.2 million times
- It has been taken for 90.4k profiles, including celebrities
- The video on Descomplica's profile has been viewed 7.3 million times, has 343.6k likes and 1.1k comments.
Credits
Content editor: Mafe Borsatto
Copywriter: Mafe Borsatto
Producer: Mafe Borsatto
Director: Mafe Borsatto
Editor: Mafe Borsatto
Sound editor: Marcus Padilha
Cinematographer: Mafe Borsatto
Well, it was quarantine ¯\_(ツ)_/¯
Cold War Make Up Tutorial: Video
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